Dwayne ‘The Rock’ Johnson Just Launched a New Skincare Line



Dwayne “The Rock” Johnson has by no means been shy about how important self-care is to him. Regardless of the celeb’s hectic schedule, Johnson has been vocal about how he makes his bodily health, psychological well being, and grooming a precedence. Maybe then, it’s solely pure that the 51-year-old megastar of wrestling and performing is now branching out into skincare together with his new private care and grooming model referred to as Papatui. All the assortment of skincare, physique care, and hair care merchandise shall be accessible to buy in particular person and on Target.com starting Sunday, March 10, and can embrace merchandise like moisturizing body wash, bar soaps, face wash for dry skin, and even tattoo-care products.

The soar from performing to skincare branding may look like a leap to some, however Johnson says his private care routine has been a scorching matter for ages. “Individuals have requested me about my pores and skin look after years, and folks know that I am a giant advocate for all males to care for themselves, in and out,” Johnson stated in a recent press release for Papatui.

A nod to his Samoan grandfather, the title of the model is the end result of “Tui” and “Papa,” two nicknames his grandpa referred to as him rising up that, when put collectively, translate to “Rock” in Samoan. “He was strikingly good-looking, had lovely pores and skin, was nicely groomed, at all times smelled unimaginable, he was liked and revered by everybody, and on prime of all that—he was additionally powerful as hell,” stated Johnson.

The preliminary Papatui product launch consists of quite a lot of face, physique, and hair merchandise together with the Awakening Eye GelRestoring Daily Facial MoisturizerEnhancing Tattoo Balm, and 48-Hour Aluminum-Free Deodorant. The three hallmark scents embrace Sandalwood Suede, a proprietary “5-star resort & spa scent with a heat woody really feel;” Lush Coconut, a luxe coconut and vanilla mix; and Cedar Sport, a contemporary scent with energetic notes of cedarwood.

Every formulation within the Papatui assortment, says Johnson, was rigorously created by a staff of main business specialists and examined on “a whole bunch of actual guys” previous to launch, in keeping with the model. High quality and efficacy had been of the utmost significance to Johnson, who continued on to say, “Males’s wellness will at all times be crucial to me, and I have been fortunate sufficient to have entry to a number of the finest assets and minds when creating Papatui.”

Every product within the Papatui line prices below $10 and is out there on-line now at Papatui.com.

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